Rabya Hassan
My approach
I believe the best brands feel human. I care about work that is thoughtful, culturally aware, and commercially effective.
1
Creativity First
Creative Direction Visual Storytelling Distinct Brand Identity Cultural Relevance
1
Creativity First
Creative Direction Visual Storytelling Distinct Brand Identity Cultural Relevance
1
Creativity First
Creative Direction Visual Storytelling Distinct Brand Identity Cultural Relevance
2
Strategy with intention
Clear Positioning Audience Psychology Competitive Mapping Data-driven Decisions
2
Strategy with intention
Clear Positioning Audience Psychology Competitive Mapping Data-driven Decisions
2
Strategy with intention
Clear Positioning Audience Psychology Competitive Mapping Data-driven Decisions
3
Community
Branding Creative Direction Content Strategy Digital Campaigns Project Management Systems
3
Community
Branding Creative Direction Content Strategy Digital Campaigns Project Management Systems
3
Community
Branding Creative Direction Content Strategy Digital Campaigns Project Management Systems
About me
I hold a graduate degree from the University of Dundee and have been fascinated by marketing from an early age. What began as curiosity about brands and consumer behaviour has grown into over seven years of experience in digital marketing and brand strategy, helping culturally driven brands grow with clarity and purpose.
Experience
Ping Creates
Marketing Exec
2024 - 2025
Ping Creates
Marketing Exec
2024 - 2025
Ping Creates
Marketing Exec
2024 - 2025
Team Adver
Creative Director
2022 - 2024
Team Adver
Creative Director
2022 - 2024
Team Adver
Creative Director
2022 - 2024
Oceanic Media
Digital Marketing Specialist
2023 - 2024
Oceanic Media
Digital Marketing Specialist
2023 - 2024
Oceanic Media
Digital Marketing Specialist
2023 - 2024
Dendron
Summer Intern
2022
Dendron
Summer Intern
2022
Dendron
Summer Intern
2022
IFG (Pvt) Ltd
Social Media Manager
2018 - 2021
IFG (Pvt) Ltd
Social Media Manager
2018 - 2021
IFG (Pvt) Ltd
Social Media Manager
2018 - 2021
"I had the pleasure of working with Rabya on our social media team. Her expertise, creativity, and commitment to staying ahead of industry trends played a key role in strengthening our online presence."
Arooba K.
AT&T
"Rabya has been a valuable asset across multiple digital marketing projects. Her strategic thinking and creative approach to business ideas consistently stand out."
Haider Raza
Digital Strategist
"I had the pleasure of working with Rabya on our social media team. Her expertise, creativity, and commitment to staying ahead of industry trends played a key role in strengthening our online presence."
Arooba K.
AT&T
"Rabya has been a valuable asset across multiple digital marketing projects. Her strategic thinking and creative approach to business ideas consistently stand out."
Haider Raza
Digital Strategist
"I had the pleasure of working with Rabya on our social media team. Her expertise, creativity, and commitment to staying ahead of industry trends played a key role in strengthening our online presence."
Arooba K.
AT&T
"Rabya has been a valuable asset across multiple digital marketing projects. Her strategic thinking and creative approach to business ideas consistently stand out."
Haider Raza
Digital Strategist
"I had the pleasure of working with Rabya on our social media team. Her expertise, creativity, and commitment to staying ahead of industry trends played a key role in strengthening our online presence."
Arooba K.
AT&T
"Rabya has been a valuable asset across multiple digital marketing projects. Her strategic thinking and creative approach to business ideas consistently stand out."
Haider Raza
Digital Strategist
Let's build something inspiring together.
rabya.hassan22@gmail.com
Let's build something inspiring together.
rabya.hassan22@gmail.com
Let's build something inspiring together.
rabya.hassan22@gmail.com