Summer Intimates
An art direction focused on highlighting the comfort, fit, and versatility of the clothing through a soft, feminine visual language. The shoot positions the pieces within relaxed, lifestyle-led settings to emphasise wearability while maintaining a premium, aspirational feel. Light textures, natural movement, and warm tones were used to showcase the garments as everyday essentials that balance comfort, confidence, and modern femininity.
2024
Art Direction, Creative Direction






